I came to a conclusion that most of peoples 'favourite music videos' consisted and related to the genre they chose as their favourite. In addition to this, I have realised that an element of narrative and performance is key to acquiring a popular music video.
Friday 11 December 2015
Audience Research Conclusion
Below is a video (well half of a video until it froze and stopped working) on me discussing certain questions within the questionnaire that were not multiple choice.
I came to a conclusion that most of peoples 'favourite music videos' consisted and related to the genre they chose as their favourite. In addition to this, I have realised that an element of narrative and performance is key to acquiring a popular music video.
I came to a conclusion that most of peoples 'favourite music videos' consisted and related to the genre they chose as their favourite. In addition to this, I have realised that an element of narrative and performance is key to acquiring a popular music video.
Audience Research Part 2
As I have completed creating my questionnaire, I gave them to 10 random students aged 16-19 in the sixth form area and got them to answer it. Below are the results of some of the multiple choice questions only. My infogram account would not allow me to create more so I had to create a different account (which is in the next blog post).
Tuesday 8 December 2015
Audience Research Part 1
As a part of my production research, I decided to create a questionnaire for 16-19 year olds in order to gain an insight on certain information such as what sort of music videos they watch and what specifically entices them to watch these music videos.
In the next blog post, I will post the results of the questionnaire.
In the next blog post, I will post the results of the questionnaire.
Saturday 5 December 2015
YouTube Rewind 2015
As an avid watcher of all things YouTube, I came across the 'YouTube Rewind' segment, as it is close to the new year. YouTube Rewind is a showcase of all the viral videos and music, merged into music video featuring very popular YouTubers. This was very interesting for me to watch and I became very inspired by it - a perfect reason why I should blog about it.
The video inspired me in many ways, due to the style of filming, along with the fact that it was entertaining throughout the entire video. This was due to many reasons:
1) The different locations - this, in my opinion, kept me engaged and interested in the video.
2) The use of choreography - in some aspect, watching the YouTubers use choreographed movement was entertaining to watch because they all looked like they genuinely were enjoying themselves.
3) Costumes - The variety in costumes show different stories which again, keep the audience entertained.
There are many more aspects as to why this video is successful but I would like to try to brainstorm similar concepts - i.e. the cage idea. This appealed to me hugely, especially as the camera angles I could create would be effective to the eye.
Overall, I would like to use this video as a source of brainstorming my own ideas for my music video.
The video inspired me in many ways, due to the style of filming, along with the fact that it was entertaining throughout the entire video. This was due to many reasons:
1) The different locations - this, in my opinion, kept me engaged and interested in the video.
2) The use of choreography - in some aspect, watching the YouTubers use choreographed movement was entertaining to watch because they all looked like they genuinely were enjoying themselves.
3) Costumes - The variety in costumes show different stories which again, keep the audience entertained.
There are many more aspects as to why this video is successful but I would like to try to brainstorm similar concepts - i.e. the cage idea. This appealed to me hugely, especially as the camera angles I could create would be effective to the eye.
Overall, I would like to use this video as a source of brainstorming my own ideas for my music video.
Thursday 3 December 2015
In Skeng We Trust
Today I was casually watching one of my favourite music channels, Channel AKA - a TV channel showcasing grime, hip hop and R&B. A video from an artist that I like - Stormzy - started to play and I was instantly hooked to it. I was already familiar with the song 'know me from', but had not seen the video. Take a look yourself.
The pros and cons of the music video vary, however, it is overall a very entertaining music video which entices the target audience: young teenagers. Below is what I thought of the music video.
PROS:
1) ENTERTAINMENT: The video itself is extremely entertaining in my opinion as it uses a lot of choreographed movement. Simple use of props (such as the whatsapp icon) adds a sense of humour which reiterates the entertaining factor to the video.
2) SIMPLICITY: The video uses one take - known as a one shot camera style. This showcases Stormzys performing ability - being able to lip synch whilst performing to a range of choreographed movements. Although this may be argued as a 'budget' and 'unprofessional' style, this is used by most grime artists which almost makes it mainstream.
CONS:
1) EDITING: The fact that within the video, the camera had to stop due to cars blocking the artist shows a lack of professionalism. This however could be overlooked at and be seen as a humorous element to the video. The editing itself is very basic which will not appeal to most audiences.
I may have been slightly biased towards this music video but I genuinely enjoyed watching it and continued to replay the song again. I think that although the editing is basic, and does not use the best camera to film with or editing program, it definitely showcases Stormzy's talent and allows the audience to focus more on the song. In skeng we trust #MERKY
The pros and cons of the music video vary, however, it is overall a very entertaining music video which entices the target audience: young teenagers. Below is what I thought of the music video.
PROS:
1) ENTERTAINMENT: The video itself is extremely entertaining in my opinion as it uses a lot of choreographed movement. Simple use of props (such as the whatsapp icon) adds a sense of humour which reiterates the entertaining factor to the video.
2) SIMPLICITY: The video uses one take - known as a one shot camera style. This showcases Stormzys performing ability - being able to lip synch whilst performing to a range of choreographed movements. Although this may be argued as a 'budget' and 'unprofessional' style, this is used by most grime artists which almost makes it mainstream.
CONS:
1) EDITING: The fact that within the video, the camera had to stop due to cars blocking the artist shows a lack of professionalism. This however could be overlooked at and be seen as a humorous element to the video. The editing itself is very basic which will not appeal to most audiences.
I may have been slightly biased towards this music video but I genuinely enjoyed watching it and continued to replay the song again. I think that although the editing is basic, and does not use the best camera to film with or editing program, it definitely showcases Stormzy's talent and allows the audience to focus more on the song. In skeng we trust #MERKY
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